Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts

Tuesday, 16 October 2012

Social networking is a bitch





Social networking is a bitch. There, I said it.

Let’s admit it. Most of us have a facebook account with around a couple of hundred friends, but we interact with very few of them on a regular basis. The rest are just there to remind us that we have miserable existence; our paychecks are tiny, our lives are grey and our love lives are insipid. 

I don’t know about others, but I have people on my “friend’s list” who are constantly vacationing in exotic locations, land high flying jobs with Fortune 500 companies even in the times of recession, attend exclusive fashion galas, are part of peace keeping missions in remote war torn areas and have flings with extra ordinary and interesting people while they are stationed in those remote war torn areas and … wait for it … walk the red carpet at Cannes Film Festival.

You know what is most ironic? The last status update was from a masochist whose sole aim in life was to get married to a heroin addict and get beaten by him every day when she was 19!

I am sure that I lead the most boring, soul less and miserable life among all the people I know where the most exciting part of my day is watching videos of Faisal Raza Abdi and cats playing with babies on YouTube (at least that’s what I used to do when we had YouTube, I now stare at the computer screen and think about those cat and baby videos). 

At times I yearn for good old days when we had limited access to the web were not constantly trying to prove to others that we matter. The competition between friends and family may remain gentle but social networking at workplace is brutal.

When I started working for a newspaper, we only had access to office email system and no web browsing on our office computers, before anyone screams how we used to get anything done without the internet, I would say the old fashioned way. We would get off our chairs, step out and gather info on spot to write our stories or we do that via phone if we are too lazy or pressed for time. Fast forward a decade and it is unheard of that a decent workplace would be without high speed internet. What’s more, most allow access to all kinds of social networking websites for their employees. 

It’s not that most employers are bursting with goodwill for their employees and want them to have fun posting on wrestle mania’s facebook page or tweeting about the aloo gosht they just had. I have a strong suspicion that the employers are onto something and they want their employees to feel miserable about the better lives of other people, fear impending unemployment and even more misery if they fail to do their jobs. This will keep them in line without using any untoward strategies and ensure productivity. 

In my previous workplace, we had a guy who was supposed to assist us with IT related stuff but whenever you would call him, he would not pick up his phone. When you go to his desk, he would be half lying on the chair with thick head phones on and would be watching something, if not that, he would be chatting with his girl friend. One day I wondered aloud why can’t he do that at home, another colleague told me that his wife and two kids (he had a third kid later) would probably cramp his style. I think employers also allow social networking at work to ensure loyalty and uninterrupted employment of the workers who are cheating on their wives. 

Another reason why employers allow you access to social networking site is that people think that if you are not on facebook, you must be at least anti social or at worst a batshit crazy person. You need proof of that; the dude who shot people after The Dark Knight Rises viewing in Colorado or the Norway mass murderer Anders Breivik, both did not have facebook profiles. 

It is ironic that now both of them have Wikipedia pages and its content cannot be controlled by them. A cousin who wanted to bolster his intellectual credentials by not using any of the social networking websites was told to sign up asap while applying for an FMGC firm in Singapore, they do not hire people without facebook accounts and the HR manager is supposed to have full access to the employees’ facebook pages.

Apart from official prying that HR does on behalf of the employers, colleagues too snoop through social networking websites. Back when I used to work for an international organization, the pay slip for the month of August was the most anticipated pay slip of the year. Out annual increments used to be announced through August pay slip and we would get to know if our increment would be a measly 3 per cent, a respectable 10 per cent or a whopping 18 per cent. We were also advised to not share our financial details with other colleagues but everyone would soon gather all the details. How would they find out; through facebook updates of course.  If the status update is gloomy, it’s likely that the person got the derisory 2 per cent raise and if the person is splurging on a sushi dinner with the spouse, chances are that he is the lucky one who got the 18 per cent increase. 

Some employers discourage the use of social networking websites during work hours, their reasoning is simple. They don’t want people getting wishful and dreamy eyed looking at the photos taken at those exotic vacations by the facebook friend on company’s time. Personally, I would love that, why because slacking is our national method of whiling the days away and social networking just makes it just easier. I want people to make an effort to be slackers, if they cannot put time and energy at their work, the least they can do is make an effort to slack. Secondly, I would love it if people like that IT guy would be caught by their wives.  In any case, with smart phones starting from Rs 9000 and cheapest possible internet rates, slacking  sorry, social networking on your own dime would not you cost you much. 

Originally written for monthly news magazine Pique 

Wednesday, 5 September 2012

Social media and humanitarian assistance

The Arab Spring has forever changed the way people will view social media in the context of political change and citizens’ active participation in bringing about that change. But politics is not the only arena where social media has made its presence felt. It can and has been used by a lot of humanitarian aid organisations and UN agencies in garnering support, as well as rallying people, securing funding and creating buzz for work that is helping millions across the world.

Last year, Doctors Without Borders launched an online application on the World Food Day that enabled supporters to donate their Facebook pages and Twitter accounts for 24 hours to help the organisation in its fight against malnutrition in children. Back in 2010, a single tweet from a television host in the US, which was re-tweeted a few thousand times, made it possible for the US air force to work with Doctors without Borders and land its planes in earthquake-hit Haiti. Twitter deemed it the most powerful tweet of that year. Other organisations that have a huge social media presence and actively engage with people across the world everyday include the Red Cross, the World Food Programme, the UNHCR and Islamic Relief USA, among others.

There is no disputing the role of social media in promoting social development and humanitarian aid, but it is also very important to know how to use it to serve the cause best. Social media teams do not work in isolation and must always be integrated with the press and public outreach programmes. It is also very important to strategise the use of various social media forums and decide which information goes where and why. For instance, Twitter, the microblogging site, is more useful if the idea is to get a lot of people talking about something and creating a buzz for it, but Facebook is more suitable for long-term engagement to a cause or an aid organisation. It is imperative that people working in the field understand their communication objectives and use appropriate platforms to spread their word, engage the public and influence policy.

If selecting the right social media platform for your communication need is most important, selecting the right tone for your message according to your platform is the next most important thing. A sharp and witty tweet can work wonders in getting the message across but it will require more nuanced interaction with the audience on your website or Facebook page to keep them engaged. How YouTube channels and Flickr accounts are used and integrated with other social media tools also determines the success of a cause, campaign or humanitarian intervention. I was part of the education emergency campaign last year. With the help of sharp tweets that tied the cricket World Cup and Shahid Afridi to education needs in the country, we managed to create quite a lot of Twitter buzz, which was backed with an interactive website, an active Facebook page along with a very informative YouTube channel. This year, during Ramazan, the World Food Programme in Pakistan launched the #fightinghungerRMZ campaign on Twitter and sent 30 bloggers to spend a day in one of its camps, which helped in the generation of locally-raised funds for the cause.


It must be noted that a social media campaign is only as good as the work done on the ground. A successful social media campaign does not guarantee success in the real world; it only supports the people who are actually providing help and assistance to those in need of it.

Originally written for The Express Tribune

Wednesday, 6 June 2012

Main naheen manta, main naheen manta


Chotay Mian sahib has got to be the most easily threatened politician in Pakistan.  Soon after the Tsunami Jalsa of PTI in Lahore last year, CM Shahbaz launched his facebook page – with all the requisite fan fair of course – to stay connected to people. He also tweets, he may not respond to criticism and allegations of nepotism, but he does reminisce about good old days when his choice in music was more Freddie Mercury and less Habib Jalib and even his detractors would agree that a man who professes his love for the Queen has got to be endearing in one way or another.  

Though Chotay Mian Sahab has over 124,000 likes on his facebook page, he is not satisfied with the numbers so he asked the top district officials and policemen in all 36 districts of the province, as well as regional police officers and commissioners to join Shehbaz Sharif’s official Facebook page.

Apparently, ordering them to “like” his facebook page was not enough, so he also asked them – politely of course – to remove any PTI-related material from their Facebook accounts. It goes without saying that they are NOT supposed to “like” any PTI page.

Seriously! Looks like our politicians still behave like kids attending grade school and are still governed by the logic that you can’t be my friend if you are talking to that other boy. Most grade school kids will eventually grow up and get over this phase, the same, unfortunately cannot be said about our politicians. Looks like Punjab government officials will have to comply with Chotay Mian Sahib’s wishes; otherwise he may start signing off official documents with “Main naheen manta, main naheen manta.”

 
PS: The story initially came out on The Express Tribune but was taken of their website after a few hours, fortunately siasat.pk has cross posted it on their page.

Saturday, 17 March 2012

Living with the internet nanny


Pakistan has the dubious distinction of being placed quite high on all the lists that a country must avoid. While it is one the most corrupt countries with bad governance record, it is also the most dangerous country in the world to practice journalism in. In addition, we are not far behind the countries that top the lists for suppressing the rights of religious minorities and have high maternal and infant mortality rates. Despite all this, Pakistan was doing ok as far as freedom to internet access was concerned. Not any more, as the government is just done seeking proposals to build a firewall that will filter and block a whopping50 million undesirable URLs. 

Censorship is not alien to Pakistan. The country has suffered numerous dictatorships and emergencies to be familiar with restriction and suppression. Nor it is the only country in the region that is trying its hand at internet filtering. Burma, Yemen, Bahrain, and Qatar monitor political discussion and access to information in their countries. The “great Firewall” that engulfs over a billion strong China is known to all. Governments in Iran, Saudi Arabia, and UAE also filter content which they deem unsuitable to the cultural and religious sensibilities of their societies. Unlike all these countries which are either monarchies or authoritarian regimes, Pakistan is a multiparty democracy. Paradoxical is the fact that the political party currently forming the government not only claims but also has a history of battling dictators and censorship in the past.

The proposal calls for a blanket ban on pornographic and undesirable content but who gets to decide what will be tabled under the category of pornography? Feminist and gay rights websites have been filed under pornography in the regimes that block cyber content to limit people’s access to gender awareness and alternative lifestyles in the past. Even high profile social media websites like Facebook and Twitter have been called dating websites spreading immorality to curb access to them.

The government has already blocked alternative news websites such as Baloch Hal and others featuring stories from Balochistan that do not get any space in mainstream media, who knows what else will be bracketed ‘undesirable’ once the filters are in place and will be blocked. The centralized nature of the database under the proposed filtering system will enable the government to do it efficiently. It should also be noted that proposal does not call for any oversight or contribution from the elected representatives, rights groups, civil society organizations or any of the consumer groups.

As part of their licensing agreement with Pakistan Telecom Authority, all the internet service providers donate money for the National ICT R&D Fund that called for the proposal. As the ISPs get their money from the users, it will be the users who will end up paying for the cyber surveillance against themselves. How ironic!

In the day and age when most people are moving away from traditional sources of information, entertainment and employment and turning to the World Wide Web for it all, people will find ways to circumvent the government ban and all the money spent on the project would go down the drain.

Life with a firewall which monitors content is just like living with an cyber nanny who has the authority to slap your wrists if you said something or sought information that she does not like, what sensible adult would want to live like that? 

First published in The Express Tribune

Saturday, 11 February 2012

Calling out the real bullies



Bullies; we have all heard of them at some point in our lives, the more unfortunate ones amongst us have faced the wrath of bullies at no provocation at all. However, very few of us stand up to them. In fact people who get bullied often lash out at their well wishers who either point out the fact that they are being bullied or tell them to give it back to their bullies. 

Something similar happened with Najam Sethi on the eve of February 7th. In his TV show, Najam Sethi ran a clip of Maulana Fazlur Rehman alluding that Imran Khan of PTI is politicking at the behest of some nameless and faceless Jews. He also ran a clip of Mr. Imran Khan saying that Maulana Fazlur Rehman is one of the three people who are responsible for the mess the country is in. Sethi later on said that Imran Khan should have been more vocal in his defense and should have denounced Maulana more vociferously than he did because Maulana will not let go of Imran Khan’s Jewish connection (Khan’s ex-wife and mother of his children is of Jewish, Catholic & Protestant heritage) and will use it again and again during the elections later this year.

Jemima Khan, Khan’s ex-wife, heard the words “Imran Khan, Jewish lobby, conspiracy” and without actually watching the programme or asking anyone with a better grasp of Urdu, jumped to the conclusion that it was Najam Sethi who was stirring up trouble for Khan. She was never considered particularly bright by anyone of note, and now even less so when she took to the microblogging website, Twitter, to start a personal attack on Najam Sethi (She wrote that Mr Sethi has always been critical of Imran Khan except when his wife and Mr Sethi wanted an invitation to dinner with late Princess Diana) perhaps undermining the credibility of Mr. Sethi as a journalist.

What followed that was just as crazy as any other war of words on social media is, but it is significant in revealing that politics based on religion is not just here and now, it is flourishing with every passing day. No one is willing to take on this issue head-on, instead they either try to shoot the messenger – in this case Najam Sethi – or join forces with the forces spreading vitriolic hatred against the other.  It was Maulana Fazlur Rehman who first spoke about Khan’s Jewish connection but it was Sethi – an easier target who can perhaps only retaliate with arguments instead of something more sinister or dangerous – who got burned for just pointing his fingers to the bully in question.

Some really charged up PTI member even started an online campaign for Sethi to be removed from the air for “making some immoral remarks about Imran Khan’s ex-wife Jemima Khan.” The fact that the campaign has received 631 signatures as yet tells us a lot about how people form opinions – divorced from reason, nuance, logic – and choose their candidate based on that very opinion come election time.  

In past, Imran Khan has been roughed up by the goons of Islami Jamiat Talaba in Punjab University but we have not heard such vehement condemnation for them, either because of political expediency or because of the fact that PTI was afraid of a repeat performance. Whatever the reason is, no one is calling out the real bullies who are getting away with all kinds of transgressions. 

An edited version was first published in The Express Tribune


PS: I guess Jemima Khan is quite fond of picking up fights with random people on twitter, sometimes they are famous journalists like Najam Sethi, sometimes they are nobodies like me. Here is an account of Jemima Bibi calling me names for questioning if hers is the real account before she got verified.

Monday, 26 December 2011

Making fun of North Korea

With Kim Jong-il’s death, it was but expected that the western media and its consumers would jump into mocking everything about North Korea and its dead president. Twitterverse (with its fake twitter profile of Kim Jong-un), Tumblrs and Facebook pages are inundated with links poking fun at the backwardness, insularity and stupidity of North Koreans. Media savvy, English-speaking, hip Pakistanis are taking part in this mock-fest wholeheartedly. This is most fascinating because Pakistan, perhaps, is more like North Korea than most other countries.


North Korea is usually dubbed as one of the poorest countries in the world. Pakistan may not be one of the poorest countries — yet — but it sure is on its way to becoming one with a paltry two per cent growth rate (which in any case is undermined by the high population growth rate), soaring inflation, unprecedented unemployment and never-ending energy crisis.

North Korea is dubbed by mainstream western media as an anachronistic nuclear country whose population lives in abject poverty and where political dissenters are sent to die in concentration camps. We, too, are a country where women are buried alive in the name of tradition; millions do not have access to either clean drinking water or sanitation; and the lesser is said about the bonded labour tilling the land, the better.


If North Korea is the most isolated nation in the world, we, too, are pariahs of sorts. Getting anywhere with our green passport is an ordeal. We have had sanctions levied on us on counts of aiding and abetting terrorism to child labour and what not. If the US has used trade sanctions as leverage to get North Korea to abandon its nuclear weapons programme, we have been meted out the same treatment back in 1998 after conducting the nuclear tests.


We mocked the outpouring of grief — which may have been staged and must have appeared contrived to western eyes — but how can we forget how we behaved when one of our own leaders, Benazir Bhutto, died four years ago — with fist-thumping grief, tears, chaos, mayhem and bloodshed.


We scoffed at the leadership succession plan of North Korea, mocking a four-star general in his 20’s. But have we ever stopped to think that we have done something quite similar — made a barely adult teenager, Bilawal Bhutto Zardari, who was not even a resident of the country, the chairman of the biggest political party of Pakistan.


The malaise of dynasty is not limited to the PPP alone. If Asfandyar Wali is a third generation ANP leader, then Mian Nawaz Sharif is preparing ground to bring in his daughter, Maryam Nawaz , to counter the threat of the PTI and help his party shed the old fuddy-duddy image. And Imran Khan is probably planning to challenge the Election Commission on the issue of the enforcement of the law barring dual nationality holders from contesting elections, to ensure that his progeny be able to do the requisite politicking when their time comes.


Heaping scorn on a malicious dead dictator is fine, but ridiculing an entire nation for their collective bad fortune is just in bad taste. I wish Pakistanis had shown a bigger heart and extended compassion to the North Koreans. After all, who else should have been able to empathise with them like us?


Originally published in The Express Tribune.

Sunday, 18 December 2011

Social Seating! Somebody kill me already



Anyone who has had to travel with KLM repeatedly would agree with me on three counts. Firstly, their seats in the economy section are a little too close for comfort. Secondly, their crew wears a hideous blue uniform – your eyes actually hurt if you look at that colour for more than 1 minute and 34 seconds. Lastly, the crew is geriatric enough to make you feel guilty if you ask for a glass of water twice. 

At one point in time, I used to travel to Netherlands pretty frequently, after traveling with them a few times, I decided to change airlines. It’s not like I get a direct flight (Pakistan unfortunately is NOT te choice destination for most Western airline companies) and if I have to change a plane at Doha or Dubai, I might as well fly an airline with better seats and in-flight entertainment program. I am sure there must have been so many other passengers who decided not to travel with KLM for the very same reasons – unless they are masochist who like cramped leg space or midgets – or both.

According to rumors, in order to win those and some other new – read desperate – passengers; KLM is introducing a new service called “Social Seating.” The Dutch airline is developing a service that will allow the travelers to find the most compatible person in the flight to share their journey with, based on their social media profile. What the fuck! I will now have to share my facebook and LinkedIn profile on the counter before I get my boarding pass!!!

Forget catching up on the movies that you have missed in your local cinema and are too lazy to download, forget reading that trashy novel that you wanted to get hold of but did not do so at home because you were too afraid of being judged by your sibling, husband or cook. Forget catching up on the lost sleep on that 7 hour long flight, you will be sitting next to the most compatible person on the plane who probably would want to chat with you about the existentialist angst in Cormac McCarthy’s The Road that you have listed as your favourite book on facebook. Never mind the fact that you probably clicked ‘like’ on it 4 years ago to impress a chick in grad school; social seating would not care for your intellectual pretense, it will punish you for it.

Being an anti social being, I couldn’t care less about social seating. Any airline that wants to win my business needs to provide me with two services and I would be their most loyal customer; more leg space (yes, tall people are obsessed with more leg space) and an assurance that I will never get to sit with parents who travel with crying babies and nosey toddlers they can’t control.

PS: Before anyone goes on to judge me for keeping my distance from messy toddlers, they must read this horror story from hell.